Roadtrips
Roadtrips is a collection of “wisdom shares” from a generous group of Troy’s clients and colleagues, to mark the 18th anniversary of his consulting business (December 6th, 2024). Each contributor was invited to share a professional life lesson with their 18 year old selves, something they believed they’d benefit from knowing and applying. The result is a remarkably diverse and deep pool of wise insights, sometimes pithy reflections, and valuable learnings from impressive professional lives lived. Feel free to download and share with 18 year olds (and any other age groups!) in your life.
Values
Values is an e-book written by Troy and ChatGPT4o in May 2024. It identifies and unpacks the 80 most common “Values” that Troy’s client organisations have defined for themselves or adopted. It employs AI to help develop definitions, synonyms and antonyms, explanations, examples of values in practice, and questions that organisational leaders can ask themselves to test whether or not the Values are indeed “alive” in their culture. Edited and verified by Troy’s very human hand and accumulated experience, culminating in some examples of how Troy sees organisations sharing, expressing and embodying their Values as cultural pillars, this book is designed as a simple ready reckoner for any team working through the development or calibration of their shared Values. Feel free to download and share.
Values Survey 2024
In early 2024, Strategy Road asked a diverse group of 35 leaders of organisations about their views and activities relating to the Values of their organisation. This infographic summarises the key findings of the work, offered as a benchmarking tool to help you consider your own Values and their application.
the discipline factory 2021
Building on its predecessor from 2011, The Discipline Factory 2021 is a collection of 100 daily motivational and instructional EDMs created and delivered to a dedicated, discipline-appreciating client group. Bite-size thought provokes and valuably-challenging questions, these simple but pointed rib jabs are designed to help you remember and apply a simple discipline proven to underpin success. Download it free, share it, but most importantly? Gift yourself a shift or three at the Factory, and do the work.
Strategy
A podcast for strategic leaders, sub-5 minute spoken word analysis of all dimensions of strategy, in a style you’ll find nowhere else. Breaking down the mystique and wrapping odd ocker metaphors around a topic so important (but often misunderstood) - a must-listen to by leaders and business owners guiding organisations through the strange and uncertain terrains beyond 2022. Click the image to go to Soundcloud.
troy’s back catalogue…
Since beginning his consulting work in 2006 (first as “42 MIGHTY Sales Reps”, then as “Forrest Workshops” and “Strategy Road”) Troy has created and shipped a diverse, eclectic range of materials designed to spur and support committed professionals on to bigger and better things. Undoubtedly flawed but laced with rich veins of value, they are of little use gathering e-dust in a computer file. So, here they are, for you, free. Click on any of the images below to access a copy of these free resources, forgiving some of the dated references, overly floral descriptions and creative use of apostrophes (focusing instead on the message they’re striving to impart).
